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View Full Version : A camera that couldn't care less about focus: Introducing Lytro



chicot60
06-22-2011, 10:44 PM
By Chris Taylor, Mashable

Remember cameras that would have to focus themselves before taking a snapshot? And how that could lose vital seconds, making a mockery of the term "point and shoot"?

Oh, right -- that would describe every digital camera currently on the market. But if one Silicon Valley start-up has its way, the very idea of focusing, or adjusting light levels, or having to wait before you click the shutter, will be a relic of the early 21st century -- along, perhaps, with photos that only exist in two dimensions.

Lytro is the brainchild of Ren Ng, a Stanford Ph.D. whose dissertation on light-field technology five years ago was showered with awards. Now, with the help of $50 million in funding, most of it from Andreessen Horowitz, Ng has built a company that's preparing to launch a focus-free digital camera later this year.

The basic premise of Lytro's technology is pretty simple: The camera captures all the information it possibly can about the field of light in front of it. You then get a digital photo that is adjustable in an almost infinite number of ways. You can focus anywhere in the picture, change the light levels -- and presuming you're using a device with a 3-D ready screen -- even create a picture you can tilt and shift in three dimensions. (I got a demonstration of the camera's 3-D photos on a laptop and was blown away.)

You might think that this would produce unfeasibly large digital files, but Ng insists that the files will be roughly comparable to the average size of a digital photo today. The heavy lifting is being done by the camera's on-board processors, he says. And because its light sensor is incredibly sensitive, you can capture low-light situations such as in restaurants a lot more easily -- even without the flash.

Although the camera itself isn't due out until late 2011, Lytro on Tuesday unveiled a carousel of demonstration snapshots -- all of them embeddable, available in Flash for the Web and HTML5 for your smartphone.



http://content.usatoday.com/communities/technologylive/post/2011/06/a-camera-that-could-care-less-about-focus-introducing-lytro/1?csp=hf

JCO
06-22-2011, 11:15 PM
By Chris Taylor, Mashable

Remember cameras that would have to focus themselves before taking a snapshot? And how that could lose vital seconds, making a mockery of the term "point and shoot"?

Oh, right -- that would describe every digital camera currently on the market. But if one Silicon Valley start-up has its way, the very idea of focusing, or adjusting light levels, or having to wait before you click the shutter, will be a relic of the early 21st century -- along, perhaps, with photos that only exist in two dimensions.

Lytro is the brainchild of Ren Ng, a Stanford Ph.D. whose dissertation on light-field technology five years ago was showered with awards. Now, with the help of $50 million in funding, most of it from Andreessen Horowitz, Ng has built a company that's preparing to launch a focus-free digital camera later this year.

The basic premise of Lytro's technology is pretty simple: The camera captures all the information it possibly can about the field of light in front of it. You then get a digital photo that is adjustable in an almost infinite number of ways. You can focus anywhere in the picture, change the light levels -- and presuming you're using a device with a 3-D ready screen -- even create a picture you can tilt and shift in three dimensions. (I got a demonstration of the camera's 3-D photos on a laptop and was blown away.)

You might think that this would produce unfeasibly large digital files, but Ng insists that the files will be roughly comparable to the average size of a digital photo today. The heavy lifting is being done by the camera's on-board processors, he says. And because its light sensor is incredibly sensitive, you can capture low-light situations such as in restaurants a lot more easily -- even without the flash.

Although the camera itself isn't due out until late 2011, Lytro on Tuesday unveiled a carousel of demonstration snapshots -- all of them embeddable, available in Flash for the Web and HTML5 for your smartphone.



http://content.usatoday.com/communities/technologylive/post/2011/06/a-camera-that-could-care-less-about-focus-introducing-lytro/1?csp=hf

I just went on their website and reserved a camera.. This will be a major development in the capture device for digital photo and video cameras..

Pollypurabred
06-23-2011, 04:43 PM
I did the same JCO. I read an interactive article on Yahoo and photos were awesome. In the article I read they said the pricing would be in line with present digital cameras.
http://news.yahoo.com/s/digitaltrends/20110622/tc_digitaltrends/lytrothecamerathatcouldchangephotographyforever

Terryl
06-23-2011, 04:47 PM
What!!!!!! they make better cameras them my old trusty Tintype?